Sacha Baron Cohen's new film and its "cheap" gags about Adolf Hitler has angered the country's new ambassador to Britain who wants everyone to revolt.
Emil Brix wants people to protest against the movie for its "cheap" gags about Adolf Hitler and Josef Fritzl, the Austrian man who imprisoned his daughter and fathered seven children with her. In the film Bruno jokes of wanting to be their most famous countryman “since Hitler” and says the “Austrian Dream” is to “have a job, find a dungeon and raise a family there”.
Mr Brix, the culture minister, said: "It’s totally inappropriate. Everybody should speak up against that. The public will know how to react to this film."
He added that Cohen created controversial characters to "create as much interest as possible for his film. It is quite cheap if he fails to do so in another way."
Mr Brix, who will take his post as ambassador next year, said films by the Austrian director Michael Haneke gave a more accurate portrayal of his country.
One of Haneke’s most successful films is Funny Games – where two psychotics lock a family in a cabin and make them “sadistically” attack each other.