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State receive 88.89 lakh tax from Amway
Correspondent Kohima, Nov 3(NPN):
Published on 3 Nov. 2009 11:47 PM IST
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Amway India Enterprises Pvt Ltd, a fast booming and leading direct selling FMCG Company had contributed Rs. 88.81 lakh in the form of taxes against a total figure of Rs 6.34 crore for the entire Northeast during 2008 and has so far registered 39% growth in Northeast in the first 9 months of the fiscal year of 2009 against the projected 27% growth for the fiscal year 2009 in the country. This was revealed by Amway India Enterprises Pvt Ltd Vice President Eastern Region, Diptarag Bhattacharjee who was accompanied by his Head, Corporate Communication, Rajat Banerjee and Area Manager, Northeast, Bikramjit Paul while addressing a press conference at the conference hall Hotel Japfu. “Nagaland is one of the upcoming growth potential regions of Northeast. It is growing in terms of distributor base and sales. Keeping in mind the huge growth potential of Nagaland as well as northeast, we are intensifying our focus on Nagaland and other states in Northeast.” Diptarag Bhattacharjee said. The officials of Amway India also revealed that it has 10 offices in Northeast including 2 offices in Nagaland at Kohima and Dimapur and to boost the sales of its products, the company has so far conducted around 200 training sessions in the last 9 months in Nagaland. There are 45,000 Amway distributors in Northeast, of which Nagaland has 5300 distributors. “Northeast contributing a sizeable chunk of our turnover for eastern India, has witnessed 39% growth in sales during January to September, 2009 over the corresponding period last year.” Bhattacharjee said and revealed that to further drive the business, it was intensifying its focus on the productivity, expansion and extensive training of distributors in Assam, Manipur, Nagaland, Mizoram and Tripura. “Having touched Rs 1128 crores turnover nationally in 2008, Amway is confident of grossing over RS 1400 crores in 2009 and further aims to reach 2500 crores turn over by 2012. Amway with Rs 3330 crore Indian Direct Selling Market has witnessed 17% growth in 2008-09 over last year (2007-08) and is predicted to grow at a Compound annual growth rate of 12.5% in next five years riding on the growing awareness of direct selling activity, growth of income level and shift in consumption patterns. William S Pinckney, MD & CEO, Amway India in a message through a handout commented that, “Despite economic recession in 2008, we have grown from 800 crores to 1128 crores in 2008 and registered 40% growth in turnover. We are quite confident of achieving our target of 2500 crores by 2012 riding on the world class products, big ticket launches and capacity expansion. We are tripling our production capacities with Amway’s largest vendor at Baddi, Himachal Pradesh by the year-end, which involves investments of around Rs 55 cores.” Enlightening on the various Amway Opportunity Foundation (AOF) projects undertaken in the country, the visiting officials also revealed that it was undertaking a project in the state at Ebenezer Orphanage, Dimapur and was likely to announce some project with Kohima Orphanage soon. The Amway official asserted that the quality and standards of Amway product are the same globally. To another query on the much concerned global warming and environmental degradation, the company official asserted that since the launch of the company in 1959, all its products were biodegradable and environmental friendly. Further, the company is trying to reduce carbon foot print by its executive by limiting their traveling by flight.

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