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Tourism slogan on motor vehicles
Published on 29 Nov. 2009 12:40 AM IST
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In an effort to help promotion of tourism as an industry in Nagaland, the state government has okayed writings and exhibition of state tourism slogan “Nagaland-Land of Festivals” and Hornbill Festival slogan “Hornbill Festival-Festival of Festivals”, in motor vehicles. An official notification issued by state chief secretary Lalthara stated that writings and exhibition of slogans in vehicles could be displayed in following manners: i) By pasting stickers of the slogan on conspicuous and convenient parts of the vehicles. ii) By writing the slogans in the upper portion of the front window sill in cars. iii) By writing the slogans in the wind shield frame in the case of Jeep and Gypsy. iv)By writing slogans on the body of buses, trucks and autorickshaws or any other vehicles. Requesting all government departments and private vehicles to pro-actively cooperate with state government in promoting tourism in Nagaland, Lalthara further requested owners to display the above slogans in their respective vehicles. It may be noted that following the approval of state cabinet held October 23 last official tourism slogan was adopted as “Land of Festivals”. Hornbill festival–festival of festivals, which started as a state festival and later recognized as national festival has turned to international festival outlook.

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