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Corporates get socially responsible
Published on 29 Apr. 2010 11:04 PM IST
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In a momentous tie-up between a Corporate and a non-profit institution, ONGC & HelpAge India joined hands on Tuesday to launch a pan India healthcare program for the elderly in nearly 20 locations through HelpAge’s Mobile Medicare Unit (MMU) project titled “Varisthajan Swasthya Seva Abhiyaan”.
This is one of the biggest ever partnerships that ONGC has entered with a non-profit institution amounting to Rs.16.5 crore.
Salman Khurshid, Union Minister of Corporate Affairs (Govt. of India) and chief guest, unveiled the project as a symbol of kick-starting this huge collaboration at the India International Centre.
The guest of honor was Bhaskar Chatterjee, Secretary, Department of Public Enterprise, Govt. of India.
“Healthcare has an important emphasis in the scheme of things for the UPA and more so when, 13% of the Indian population comprises the elderly. Therefore the need to provide meaningful and honorary existence to them after superannuation becomes imperative. I congratulate ONGC, Dept. of Public Enterprise and HelpAge India, for making substantial and sustainable efforts to spread healthcare and for giving a helping hand to say - We care,” said Salman Khurshid, Union Minister of Corporate Affairs (Govt. of India).
HelpAge’s MMU program has been recognized by the Limca Book of Records in the year 2008 for the largest mobile healthcare network for elderly in Asia.
HelpAge has over 50 MMUs working across the country, on Tuesday the fleet got bigger, with ONGC donating 20 more such units for various locations, including remote areas in the Northeast, Andhra Pradesh and Rajasthan.
The public sector has an advantage over its peers in the private sector, their principal shareholder being the Government and the Government’s business being ‘development and equity’. ONGC is one such PSU which therefore helps serves this purpose.
ONGC is also taking on the responsibility of financing the running cost of the MMUs across its 20 work locations (ONGC plants) for 5 consecutive years. This programme is likely to benefit more than 20,000 older persons every year.
This will include the oldest-old, women, destitute and other such segments of the older population who are unable to access the conventional health care services.
The 20 locations are in east and north east – Sibsagar, Jorhat, Silchar and Nazira covering Gelaki and Lakwa (Assam), Agartala (Tripura), Bokaro (Jharkhand), Kolkata (WB).

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