Avengers Endgame set to surpass Avatar

Avengers Endgame set to surpass Avatar
May 5 (Agencies) | Publish Date: 5/5/2019 11:46:37 AM IST

 In Hollywood's box office war, Avengers: Endgame has turned out to be a game-changer as it gallops its way to the $2 billion mark, raising the million dollar question whether it will surpass the $2.78 billion benchmark set by Avatar a decade ago.

According to Forbes, Avengers: Endgame has already minted USD 1.82 billion in worldwide receipts as it heads into the second week since its release, making it inevitable that it will zoom past the lifetime collection of its predecessor 'Avengers: Infinity War' (USD 2.05 billion) and Star Wars: The Force Awakens (USD 2.07 billion).

Even Titanic made USD 2.19 billion, but James Cameron's Avatar, a tale set in the magical land of Pandora and about blue-skinned Na'vi people, is the big daddy. Not only is Avengers: Endgame a direct sequel to Avengers: Infinity War, it's the culmination of the previous 20-plus titles in the Marvel Cinematic Universe (MCU), a blockbuster series of films that commenced with 'Iron Man' in 2008.

The talk of the film crossing its threshold is intriguing, and complicated, reported The Washington Post. "The most obvious reason is inflation. Movie tickets cost a lot more now than they did in 2009 -- a full 20 per cent more in the US alone. 

In India, Avengers: Endgame has not just outperformed every Hollywood movie -- including 'The Jungle Book' which had made USD 38.8 million in its entire theatrical run in the country, but also breaking box office myths for desi filmmakers.

India is the fifth biggest international market for the film, with China leading with over USD 500 million, followed by the UK, Korea and Mexico, as per The Hollywood Reporter.It has left the Indian film industry to deliberate upon its own strategies.

Directed by Joe Russo and Anthony Russo, the film has Hollywood biggies like Robert Downey Jr, Chris Evans, Mark Ruffalo and Chris Hemsworth suiting up as the world's favourite superheroes


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