Post Mortem

Hornbill 2022

By Nagaland Post | Publish Date: 12/29/2018 11:24:25 AM IST

 Hornbill 2018 has got over and witnessed a footprint of ever increasing tourists both domestic and international. Glossing over the statistics of the previous Hornbills it seems that there is an incremental increase in the reach and glory which Hornbill Festival has attained over the years. At this juncture we need to ask ourselves, whether we are satisfied by this nearly status quoist growth and status of Hornbill Festival or is there some substance in ‘Hornbill’ to make it into a grand event. Can we make it large?

Firstly, the impediments which seem to be limiting the flight of Hornbill festival into stardom is that the festival is a fully Government funded and orchestrated event. It is a universally known fact that entrepreneurship and initiative is normally stifled in ventures of the Government. 
To invoke energy, new initiative and give flight to Hornbill Festival, it is important that private entrepreneurs are brought and promoted to organise Hornbill Festival. The Department of tourism should work in the background by only performing the role of an ombudsman to ensure that there is no malpractice and guidelines are adhered to.
Secondly, the whole event is concentrated in Kohima, it does not cover the complete state of Nagaland and thus the benefits do not percolate down to the complete populace of the state. Although a somewhat fresh beginning has been made by the present government to organize Mini Hornbill fests in all the districts prior to the main festival of Kohima. But the main festival needs to be reaching out to more locations. 
The experiment of bifurcating the music fest in Dimapur rather than at Kohima has not gone down well with the tourists or the locals. It is diluting the complete package.
 Thirdly, the infrastructure particularly the roads, transport and lodging facilities need to be upgraded. The present arrangements are not at all satisfactory, leave alone being conducive to attract more tourists. These are the prerequisites for tourism, no amount of hospitality, uniqueness of culture, vibrancy in events can overcome these basic essentials. The three prongs if tackled and woven into a well articulated strategy and effectively implemented shall add wings to Hornbill Festival and make it soar to greater Heights in 2022
The Roadmap being proposed has three to four basic percepts, which are that the culture and heritage of Nagas is unique and should be preserved alongwith optimum blend of technology, the footprints of the festival have to expand within Nagaland, Government monopoly has to be reduced and done away with and cross pollination of culture within Nagaland should also be the aim of Hornbill Festival, To Forge Unity!
The Festival can continue for ten days or more as hither to fore, but is conducted at Kohima, Mokokchung and Tuensang. The opening ceremony and first three days are at Kohima, next three days at Mokokchung and three days at Tuensang and culmination at either Dimapur or Kohima. The artistes travel to each of the venues to showcase their culture and heritage. The infrastructure is created at each of the venues and the performers function on the Plug and Play model.
Why 2022? Because hopefully by then the roads will have shaped up, peace would have prevailed in the state and idea of Naga Unity for prosperity will have seeped in. We have come a long way since the first edition of Hornbill almost two decades ago. It is time that an exponential leap is taken to project this event into higher orbits so that it gains its rightful place. In the year of 2018, Nagaland has earned awards and accolades for Horticulture and Tourism, therefore it is the right time to capitalise on the gains made and venture into higher reaches. 

Launched on December 3,1990. Nagaland Post is the first and highest circulated newspaper of Nagaland state. Nagaland Post is also the first newspaper in Nagaland to be published in multi-colour.

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