Naga Entrepreneurs launch e-commerce website ‘Yetekinibi’

Naga Entrepreneurs launch e-commerce website ‘Yetekinibi’
The seven members who came together to create e-commerce website Yetekinibi.
DIMAPUR, NOV 7 (NPN) | Publish Date: 11/7/2020 1:18:06 PM IST

Like Amazon for the world, Flipkart for India, Nagaland now has Yetekinibi- an exclusive e-commerce bringing the market to your door step. Yetekinibi is nomenclatured from nagamese meaning ‘buy from here’. 

A press release by Mughato Swu stated that Yetekinibi was created by a team of 7 members comprising four IT and communication experts; Imnajungshi, Longhsithung, Mughato and Achila, and  two market specialists;  Renja and Tia,  and one trade and finance analyst Toni. 

Though the e-commerce site is exclusively for mobile phones, the list of things is not short of what one wants to buy, the release informed, adding that rare collections from local producers and artist which brings pride to the state are also on offer. Also keeping in mind the standards, the sellers of Yetekinibi are scrutinized for the registration certificate, quality and services to provide the best to the customers.

A research and development team checked local products and approached products highly reviewed by the users to select good grade products. Yetekinibi announced it shall be officially producing merchandise for well known Naga Youtubers and artists and will be made available to the public soon. The developers of Yetekinibi said that the aspiration to make mobile phones available to the students during the nationwide lockdown sparked the idea of the e-commerce site. The team said it believes in providing services where most could not reach with an aim to deliver across the state.  Moreover the huge number of local entrepreneurs whose products hardly reach the local market because of improper channel and lack of platform can sell their creation to the local, domestic as well as international customers through this e-commerce, Yetekinibi added. 

The manager, Imnajungshi asserts that the number of products will increase as this medium will induct more local seller, retailers and producers after the launch. Furthermore this initiative has also instilled many new developers with their ideas and has promised to sell on the website giving boost to the employment and economy of the state. ‘Yetekinibi’ runs through webpage  as well as an app based to be downloaded from Play Store and App Store. The full functional service of the e-commerce site will begin from Monday.   

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