Regional

Theme song & logo for ‘Destination NE’ released

DIMAPUR | Publish Date: 9/22/2020 12:12:21 PM IST

The theme song and logo for ‘Destination North East’, was launched at an annual event to promote tourism held by the North Eastern Council (NEC), Indian Council for Cultural Relations (ICCR) in collaboration North East Region Community Resource Management Project (NERCORMP) at a virtual platform at the North Eastern Council Secretariat on September 21.

A press release by the Press Information Bureau stated that the event was attended by  Minister of State (independent charges) DoNER, Dr Jitendra Singh, DoNER secretary S Inderjit Singh, members NEC professor Biman Kumar Dutta, Air Marshal Anjan Kumar Gogoi, secretary NEC  Moses K. Chalai and other officials of NEC and NERCORMP.
Addressing the meeting, Dr Jitendra Singh recounted how way back in 2014 everyone said something must be done so that the rest of the country can come closer to Northeast, adding that the government decided to take Northeast closer to the rest of India to let people living in different parts of India get acquainted with its cultural heritage, resources, entrepreneurship potential and its excellent natural beauty.
He also mentioned that ‘Destination North East 2019’ held last year in Varanasi for four days was very well appreciated to the point that there was popular demand to extend it. The theme was ‘Celebrating Brahmputra in the Banks of Ganges.’
He further added that this time, owing to the pandemic the event would be carried out semi virtually with the opening ceremony to be inaugurated by  home minister Amit Shah on September 27 and the closing ceremony which would be graced by  union ministers:  Rameshwar Teli and Kiren Rijiju on September 30. Dr Singh mentioned that post-covid, Northeast would have a lot more to offer and being  relatively unaffected by the pandemic, the Northeastern region would be hub for the tourist who used to visit European resorts for holidays. Speaking on the occasion, NEC secretary Moses K Chalai indicated that the event is one of the high points in the NEC calendar but owing to the situation this time, it had to be carried out on the virtual platform. 
 

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