Monday, October 3, 2022

Campaign to bring rural households under SHG fold

Under the aegis of the ministry of Rural Development, the “Deendayal Antyodaya Yojna”-National Rural Livelihoods Mission (DAY-NRLM) begun a nationwide social mobilisation campaign from September 7, to ensure that all the left-out rural households were brought under the Self-Help Group (SHG) fold.
In a press release, SPM-SISD/KMC, NSRLM Kohima, Khriezovonuo Lhoungu informed that in this regard, the Nagaland State Rural Livelihoods Mission (NSRLM) also kicked off the campaign through its staff and cadres facilitating the network of SHG organisations to form into Village Facilitation Teams (VFTs) to undertake the task of reaching out to every eligible household.
Out of a total target of 2,07,253 households since inception of the State Mission in 2013, the NSRLM has mobilised a total of 1,11,294 households to the SHG fold and has a target of reaching out to 95,959 left-out households within a year.
During the campaign period, benefits that can be availed as members of SHGs under NRLM will be showcased through testimonies and case studies and door-to-door drives.
While women are target groups for SHG formation, NRLM is also focused on bringing various categories of vulnerable individuals such as elderly, persons with disabilities (PwDs) and other vulnerable groups into the fold.
NSRLM informed that intensified social mobilisation is also being carried out through support of the respective village councils, VDBs, CBOs, NGOs and religious leaders.
The 15-day campaign which will culminate on September 20, will accelerate the pace of saturation drive to reach 10 crore households across the country for every willing and eligible non-member within the time frame.